South Coast Shopper
62706 Hwy 101 S
P.O. Box 1440
Coos Bay, OR 97420
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Business News
07/20/2018
Published in the October 25, 2012 edition
The Critical Thinking Company is a long standing, well respected business that produces educational books and software for Preschool through High School students. They are committed to developing products that strengthen children's critical thinking skills, in order to achieve better grades, higher test scores, and success in life. The curriculum they developed has won over 100 national awards.
The business has roots going back to 1958 in Birmingham, MI, then later on to California. Now the company has offices in California and Oregon. Michael's father, John Baker, started the company by publishing math books under the name Midwest Publications. Michael's mom was a teacher, and Michael, who has a major in Philosophy, explained to me that he naturally gravitated toward what he knew when he entered the family business. He brought The Critical Thinking Co. to North Bend eight years ago. "The Santa Cruz/Monterey area was getting way too crowded," Michael explains. "Elizabeth and I have three boys, and we wanted to raise them in a small town close to the ocean. We chose North Bend because it's a nice area and the people are pleasant and hardworking, with good values."
Located at 1991 Sherman Avenue, North Bend, the office is in the grand old ballroom of the historic Odd Fellows building, built circa 1923. "We thought it was a beautiful old building that needed some TLC, so my wife and I bought it to house our Oregon office, and to restore it," Michael said. So far, they have repainted the building, fixed a lot of plumbing and electrical issues, installed a new gas boiler, replaced some windows, repaired the roof, and improved the security, making the building safer for residents and bringing back some of its former glory from days gone by.
Graphic artists, software developers, education specialists, writers, and editors are employed in the North Bend office, developing the software curriculum and producing the books and catalog. "School teachers use our materials in classrooms, and we do a lot of business with home-schooling groups, too, as well as church organizations who are involved in education," Michael tells me. The people of The Critical Thinking Co. believe in what they do, and they have happily donated some books and software to local educators. Also, they practice "Critical Giving," following a "One to Many" model in which with every purchase, two or more products are donated at no charge to children in need via non-profit organizations such as Kids Wish Network, Kids In Need Foundation, Gifts In Kind International, First Book, and many others.
Authors of the material include college professors as well as classroom teachers. A lot of thought goes into developing the curriculum for each subject and grade level. "We look at the education standards for each grade and subject. We've got to teach those standards and concepts, but we want to do it in a way that leads the student to analyze the subject a bit deeper," Michael explains. "It's a proven fact in education that the more exposure a student has to critical thinking, the more likely they'll transfer that skill to other areas of their lives."
Take the math "story problems" as an example. In the traditional story problem, every fact you are given is relevant, so you accept what you are told without thinking about it, and get to figuring out the math. In the Critical Thinking approach, all elements of the story might not be relevant to solving the math problem. The student has to figure out what which parts of the story are applicable to the problem at hand, and this develops deductive and inferential reasoning skills. "We define critical thinking as the identification and evaluation of evidence to guide decision making," says Michael. "When we use critical thinking, we look for evidence and then evaluate all the available evidence to help us make the right decision."
A quote attributed to Michael found on the website sums it up well: "If we teach children everything we know, their knowledge is limited to ours. If we teach children to think, their knowledge is limitless."
The website, which offers this material at very affordable prices, has demos to try out at no charge. The material is bright, intelligent, fun and easy to use. There are also many good articles related to learning and cognitive health. Visit www.criticalthinking.com if you'd like to check it out. You can also call 1-800-458-4849 for more information.
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Classified Ad deadline is every Tuesday at noon for Thursday's edition. You can have a maximum of 5 free classified ads per household each week, 15 words or less, PRIVATE PARTIES ONLY. There is a charge for additional classified ads in one week, ads of 15 words or more, and other non-qualifying ads are subject to a charge. See Ad Guidelines and Rates. Garage Sales are a bit different than other classifieds. To prevent confusion they have their own Garage Sale Ad Submit Form, located on the main menu! If you need help with placing an ad on our site we have a tutorial video on how to place ads from our website. Learn more at https://youtu.be/28sOhgalL7o
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CLASSIFIED ADS! - Rates are subject to change without notice . Up to 20 word ad $14.00 per week. Add 50¢ per word after 20 words*. Ad is a paid ad when: ~ Any ad over 15 words. ~ Additional ads to the 5 free allowed per household in one week. ~ Businesses, Home/Farm businesses, plants, rentals, services, daycare, etc. ~ Wanted: Business, investments, jobs, real estate, items to repair for resale, recyclable - including scrap or items to scrap, roommates, antique, vintage, or collectible items, firearms or animals. ~ Personals, announcements, clubs, organizations, nonprofits (ask your salesperson for nonprofit press release information), products, estate sales, flea markets, bazaars, business opportunities. ~ Some animals: Animal breeders regardless of animals selling price, livestock regardless of price, pets priced at $100 or more, animal ads without a price. ~ Wood: Firewood, all wood & wood products. ~ Building materials priced at more than $100. ~ Handcrafted items, or raw materials for crafting. ~ Antiques, collections or vintage items listed with out a price, or worth $100 or more. ~ Entertainment: Timeshares, gift certificates, theater/show tickets, fundraisers, etc. ~ Ammunition, reloading equipment and accessories, and other firearms related items. ~ Vague unclear ads - item(s) price may be required for clarification. ~ Ads running 5 times for the same type of item (example: 5 different autos, 5 different pieces of furniture, etc) for the same household - future related items will not qualify for free ads. ~Any ad with a web address in the ad ~We determine which ads are free or paid *Subject to change
Ad Rates - Free Ads
FREE ADS! Rates Subject to change without advance notice. 15 word ads for private parties are free: You may send up to five free ads per household per week for qualifying items to be placed in the South Coast Shopper's printed paper and online. Accepted Shopper Abbreviations can help you shorten your ad, listed here. Is this ad timely?** ~ $2 per ad, paid on Monday or Tuesday by noon, guarantees timely placement for classified ads in the upcoming issue. ~ Save Money with the Early Placement Discount: $1 per ad if paid on Wednesday, Thursday, or Friday by 5pm, also guarantees timely placement for classified ads in the upcoming issue. We determine if your ad is a free or regular ad. *Like a Garage Sale, sporting items before hunting season, young puppies, etc.
Ad Rates - Photo Ads
PHOTO ADS! Rates Subject to change without advance notice. Free Ad Photo Special (for private parties): You may add a photo of your item to your free ad for only $5! (Advertised item must meet all free ad guidelines) Power Photo ad: You get a photo of your item, a large capitalized bold headline and up to 20 words for $19 per week with current Classified Special Rate. Additional words are 50¢ each.
Ad Rates - Other Extras
OTHER EXTRAS: Rates Subject to change without advance notice. Extra Large Bold Headline $3 Ad Centered $3 Extra Large Bold Headline & Centered Ad $5 Box around your ad $4 Color Print in your ad $4 Box Around & Color Print In $6 Power Ad: Extra Large Bold Headline, Centered and Box only $7 Power Theme Box: Theme Box, Centered and Bold Headline $10 Call or Submit Form before noon Tuesday to guarantee your free classified ads. To pay with your credit card, include the credit card number and the dollar amount for the ad. Note: There is a $4 minimum charge for credit card purchases. Call or use Shopper Submit Form before noon Tuesday, or your salesperson's submit form, to place a $14.00 ad or any ad with other extras.
Ad Rates - Garage Sales
- Private Party*: Address, Day, Time: Free - Businesses, Flea Markets, Craft Sales, Estate Sales, Private Party needing additional words: Address, Day, Time +17 words: $14 - Additional words over 17: $.50/ea. *Up to two free sales per Household and/or qualifying address per year.
Bandon
101 Marketplace of Bandon ACE Hardware Highway Deli Mart Fast Mart Laurel Grove Store McKay’s Market Ray’s Food Place Wilson's Market The Beverage Barn
Brookings/Harbor
Circle K Rite Aid
Coos Bay
7-Eleven Abby’s Legendary Pizza Angelina’s Mexican Restaurant Bay Area Hospital Bay Clinic Bayshore Chevron Bayway Market Bi-Mart Builders First Source Chevron Station/Car Wash Coos Bay Liquor Store Coos Bay Senior Center Englewood Market Fast Mart Farr’s True Value Hardware Fred Meyer Green Lightning Laundry Knecht’s Auto Parts Les Schwab Tire Center McDonald’s McKay’s Market Mini Pet Mart Napa Auto Parts Newmark Center North Bend Medical Center Safeway Salvation Army Thrift Store Shake ‘N’ Burger South Coast Shopper StockPot Restaurant Subway Tioga Lobby T.N.T. Market VP Racing Wendy’s CHARLESTON/EMPIRE 7-Eleven A-1 Smoke Shop #2 Barview Market Dairy Queen Davy Jones’ Locker Grocery Empire Mercantile General Store Grocery Outlet Lighthouse Market McKay’s Market Post Office Sunset Market William’s Bakery Outlet Store
Coquille
Coos County Courthouse Coquille Liquor Store Coquille Produce Coquille Smoke Shop Coquille Supply Inc Coquille Valley Hospital Fast Mart Frazier’s Bakery Highway Deli Mart McKay’s Market Milk-e-Way Feed & Trucking Oregon DMV Safeway Whoozit’s Whatsits
Drain
CG Market Dollar General We B Video & Liquor
Elkton
Arlene’s Café & General Store Elkton Food Center
Florence
7-Eleven Abhi’s One Stop Market Bi-Mart Clea Wox Market Fred Meyer St Vincent De Paul Stop ‘N’ Shop Twin Lakes Store
Gardiner
Gold Beach
McKay’s Market Nesika Beach Market Wedderburn Store
Hauser
Wagon Wheel Grocery
Lakeside
McKay’s Market T’Ree Acres Wagon Wheel Grocery
Langlois
Langlois Store
Mapleton
Gingerbread Village Restaurant Mapleton Store
Myrtle Point
Ace Hardware Fast Mart Highway Deli Mart Kozy Kitchen McKay’s Market Myrtle Grove Naturals Myrtle Point Liquor Store The Feed Store
North Bend
7-Eleven A-1 Smoke Shop Ashworth’s Market Bi-Mart Bungelow Market Chevron Station & Mart Elite Market 1 EZ Mart Glasgow Store Lillie Family Market Nex Dor and More North Bend Liquor Store North Bend Vistor Info Ctr Perry’s Electric & Plumbing Pony Village Mall Rite Aid Safeway Shell Gas Station & Mart South Coast Hospice Thrift Store
Port Orford
Circle K Ray’s Food Place TJ’s Coffee House
Powers
Cruiser Cafe Power’s Market Power’s Tavern AGNESS: Cougar Lane Store
Reedsport
7-Eleven Library McKay’s Market Recreation Station Safeway SMITH RIVER: Smith River Market
Remote
Bridge Store
Scottsburg
Riverbanks Speedy Mart
Wells Creek
Riverbanks Speedy Mart ELKTON Arlene’s Café General Store
Winchester Bay
Stockade Market & Tackle Shop Winchester Market Winchester Post Office
Abbreviations
Accepted Shopper Abbreviations For consistency & clarity in the South Coast Shopper we use a set of standard classified ad abbreviations. They are listed here to help advertisers in writing their ads and readers in understanding the ads. (There is a fee for NOT abbreviating classified ads because our rates are based on these abbreviations) UPDATE! We use abbreviations to save space in the paper, saving cost, that we pass on to our advertisers with lower classified rates than comparable papers across the Nation. A new way of naming products has developed that make product names unnecessarily longer. We will list these names in the traditional way to continue to save space in the paper, saving cost that we can continue to pass on to our advertisers. Examples: Ranger XLT by Ford would be abbreviated to: Ford Ranger XLT OceanRunner Rainbow Series by WildSeas would be abbreviated to: WildSeas Rainbow OceanRunner In the body of an ad always use numerals. Example: Newer 3bdr home. At the beginning of an ad spell out short numbers. (Example: Three bdr home.) As always, if you do not want your ad abbreviate we can use the longer version for $2. Miscellaneous: These apply to all classifications $ each — $/ea $ or trade — $/trade and — & approximately — approx assorted — asst'd best offer — b/o brand new — new board foot — bf #carat (gem stones) — #c (gem stones) CD or CD player — cd condition — cond diameter — dia excellent — exc electric — elec evenings — eves # of feet — #’ good — gd great — grt heavy duty — h/d home (after phone #) — home (after phone #) hours — hrs inches — #” included — incl'd includes — incl's insured — ins'd #karat (gold) — #k (gold) large — lrg license/licensed — lic, lic'd liner foot — lf make offer — m/o medium — med message — msg microwave — micro new in box — new or best offer — obo # of pieces — #pc pints — pts plus — + possible — poss pounds — #lbs quarts — qts small — sm size — sz square foot — sf standard — std tongue & groove — t&g weekends — wknds wanted — want work (after phone #) — wk you haul — uhaul you move — umove Autos, Trucks, 4x4’s, Heavy Equip, Auto Misc. 2 wheel drive — 2wd 4 wheel drive or 4wd — 4x4 air conditioner or a/c — air all power options — all pwr all options — all opts all power — all pwr all terrain (tires) — AT all wheel drive — awd automatic — auto awning — awn cassette — cass carburetor — carb CB or CB radio — cb CD or CD player — cd Chev, Chevrolet — Chevy Club cab — c-cab Cruise control — cc cubic inch — ci # cylinders — #cyl distribution (hitch) — dist # doors — #dr double — dbl engine — eng extended cab — x-cab exterior — ext extra cab — x-cab front wheel drive — fwd hatchback — h/b # horse power — #hp # horse — #hp # of hours — #hrs hydraulic — hyd International — Internat’l interior — int king cab — k-cab Limited Edition — Ltd Ed liter — ltr long bed — lb long wide box — lwb mag wheels — mags motorhome — mh mud terrain (tires) — MT ##,000 miles — ##k miles — mi motorcycle — cycle motorhome — mh mount or mounted — mnt or mtd options — opts original — orig over drive — o/d # passengers — #pass pickup (if needed) — pu # pounds — #lbs power — pwr power brakes — pb power door locks — pdl power steering — ps power windows — pw power take off — pto quad cab — quad rebuilt — rblt short bed — sb # speed — #spd station wagon — sta wag or wagon T-Tops — t-tops take over payments — t.o.p. Thunderbird — T-Bird tilt steering wheel — tilt Ton, ton, 1 ton, ¾ ton, etc — t, t, 1t, ¾t, etc trailer — trlr transmission/tranny — trans weight (hitch) — wt wheels — whls NOTE: John Deere the company uses J.D. themselves, so “John Deere” and “J.D.” are acceptable RV’s, ATV’s/CYCLES, BOATS awning — awn fifth wheel — 5th whl fully self contained — fsc generator — gen motorhome — mh self contained — sc wheels — whls 4 wheeler — 4whlr, 3whlr four wheeler — 4whlr, 3whlr Harley Davidson — Harley HD — Harley aluminum — alum electric — elec Evinrude — Evin galvanized — galv # horse power — #hp # horse — #hp inboard — i/b inboard/outboard — i/o long shaft — ls Mercury (boats only) — Merc outboard — o/b outdrive — o/d short shaft — ss Animals # months old — #mos # years old — #yrs puppies — pups spayed — spay neutered — neut female — fm male — m up to date — utd Appliances/Furniture box spring — box California — Cal capacity — cap entertainment — ent queen — qu refrigerator — fridge wooden — wood Electronics Gigabyte — gb Gigahertz — ghz Hewlett-Packard — HP high definition — hd high def — hd high def tv — hdtv Mega bytes — mb Megapixels — mp Nintendo — Nin Play Station — PS Play Station 2 — PS2 Play Station 3 — PS3 Play Station 4 — PS4 TV — tv VCR — vcr Watt — w Windows 98 — Win98 Xbox 360 — Xbox360 Xbox One — XboxOne Employment experienced — exp’d hour — hr Full Time — F/T Part Time — P/T references — ref’s required — req’d week — wk year — yr Garage Sales Time example: — 8a-5p Days — Fri-Sun Dates (if needed) — 3rd-4th Highway — Hwy Roads — Rd, Ave, Blvd, St, etc… Multiple — Multi Real Estate, Mobiles, Rentals $00 per month — $00/mo $00 deposit — $00/dep # bathrooms — #ba # bedrooms — #bdr apartment — apt commercial — comm'l double — dbl double wide — dbl for sale by owner — FSBO manufactured — mfg mobilehome — mobile no drugs — n/d no pets — n/p no smoking — n/s owner may carry — omc owner will carry — owc single wide — single take over payments — t.o.p. washer/dryer hook-ups — w/d hk-ups water/sewer/garbage paid — w/s/g pd Sporting Goods Ammunition — Ammo Bicycle — Bike Camouflage — Camo magnum — mag mountain — mtn Remmington — Rem Winchester — Win Cities Bandon — bd Brookings/Harbor — b/h Charleston — charl Coos Bay — cb Coquille — cq Crescent City, CA — cc Drain/Elkton/Scottsburg — hwy38 Florence — fl Gardiner — gar Gold Beach — gb Hauser — hau Langlois — lg Lakeside — lksd Mapleton — ma Myrtle Point — mp North Bend — nb Port Orford — po Powers — pw Roseburg — rsbg Reedsport — rdspt Remote — rm Winchester Bay — wb NOTE On Cities: At the end of the phone number designating which general area the ad is from, the abbreviation will be lower case. In the body of an ad when the city is needed it will still be abbreviated, but it will be in caps. Some categories are now separated by location.
Automobiles
Employment
Home
Miscellaneous
Cars
Trucks
4X4s/SUVs
Vans
Classics
RVs
Boats
ATVs
Cycles
Heavy Equipment
Misc. Auto
Help Wanted
Work Wanted
Real Estate
DeEsta Kuehn
Classified Sales & Classified Manager
DeEsta Kuehn 22 years in the community, 20 years as a sales agent, and 19 years as the Classified Department Manager for The South Coast Shopper.
541-269-0310
deesta@scod.com
Katrina Smith
Classified Sales
Katrina Smith, a Coos County native, 2 years as a sales agent for the South Coast Shopper.
541-269-0310
katrina@scod.com
Sharon Ballard
Display Advertising Sales
Sharon has been a southern Oregon coast resident for 3 years with 20 years of experience in sales and marketing.
541-260-8850
sharon@scod.com
Britney Gordon
Office Manager & Bookkeeper
Britney Gordon, is a Coos County native, 1 year as Co-Office Manager, 10 years as Office Secretary for The South Coast Shopper, and has been Assistant Manager for the Classified Department for 3 years.
541-269-0310
hr@scod.com